Work

Work Example

Capella Systems

Developing next-generation software products specifically designed for an evolving broadcast industry.

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Project Overview

Navigating the challenges of the pandemic, Capella Systems partnered with us to modernize their website, ensuring that their groundbreaking broadcast technology products took center stage. To effectively convey the intricacies of their products, we meticulously crafted product pages that provide in-depth explanations of their functionalities and precise technical specifications. Additionally, we embraced the cosmic theme that forms the cornerstone of their brand identity, drawing inspiration from the Capella star, one of the night sky's most brilliant celestial bodies. This strategic integration of cosmic imagery elevated the website's visual appeal, instilling a sense of admiration and trust among potential customers.

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My Role:

  • Strategy
  • Design
  • Programming
  • Maintenance
  • Video Optimization
  • User Experience
  • User Interface

Results

Capella Systems has established their website as a cornerstone of their communication strategy, employing it to share press releases announcing their groundbreaking product updates and bolstering their presence at industry trade shows. As their products embark on a journey of continuous improvement and innovation, the website must remain adaptable, ensuring that product pages can effectively document these advancements while providing a user-friendly and administrator-friendly experience.

Website Example
The Product
The broadcasting industry they serve demands unwavering reliability and consistent performance from the products they employ. My challenge was to design a product page that could not only organize the complex technical information but also provide a quick and engaging overview of the product's features and functionalities. The integrated carousel elements allow users to effortlessly navigate the product's capabilities, while the embedded video content swiftly demonstrates its practical applications, instilling confidence and trust among potential customers.
Website Example
The Proof
To address the potential deterrent of lengthy text, the Benchmark tab was carefully designed to present a substantial amount of chart-based information in a more user-friendly and condensed format. This strategic approach ensures that users can quickly grasp essential information while maintaining the ability to delve into specific topics through interactive headings, fostering a more engaging and productive user experience.